💡New Approach to Financial Practices
Users not only search for financial information but also implement the newly gained knowledge right there on their smartphones. The online Forex trading industry has seen significant growth in trade execution on mobile devices over the past few years. The mobile-first brokerage platform Robinhood launched in 2014 made a bet on this trend. History proved them right: By the end of 2018, brokers in the US reported 25% of the trades by retail investors to be executed using mobile devices, with 40% reported from Hong Kong and Singapore. As of June 30th, 2022, Robinhood has had over 14 million active users and $64 billion in assets managed.
Another current trend is social trading, a form of investing that allows investors to observe the trading behaviour of their peers and expert traders. Even the simplest forms of social trading, like social media and online forums discussions, have already led to market precedents never seen before. As a notorious example, the GameStop short-sellers, mostly major Wall Street players, lost $1.6 billion in a single day when a Reddit forum WallStreetBets encouraged a buying frenzy literally out of spite.
The gamification trend has been growing for years, entering, among other markets, finance and trading specifically. Now, with cryptocurrency coming into play, we see a rise of X-to-earn business models. Play-to-Earn, Move-to-Earn, Watch-to-Earn, and other models of the kind tie together entertainment and financial incentivization.
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